Six days to a CAKE project Sunday!

CAKE Project #13 is less about cake and more about creativity! (We still love cake, though. We love cake. A lot.) Creativity comes in many many ways, yet when we go seeking for it, it is more often than not, very very evasive. We end up procrastinating and waiting for the elusive 'inspiration'. How do we be productive and creative at the same time?

At Brainpickings (one of our favourite websites), Maria Popova and cognitive scientist Alexandra Horowitz discusses productivity, and to a certain extent, the art of looking and observing, a skill all creative people need.

When you look closely at anything familiar, it kind of transmogrifies into something unfamiliar — the sort of cognitive version of saying your name again and again and again, or a word again and again and again, and getting a different sound of it after you’ve repeated it forty times. 

Click through to read/hear more about the conversation!